Year: 2026

Collection No. 041/125

Efficiency, redefined — the Prius goes sleek, smart, and plug-in.

The 2023 Toyota Prius Prime marks a bold redesign for Toyota’s most recognizable hybrid, transforming it from a purely practical icon into a modern, style-forward plug-in hybrid. With sharper lines, improved performance, and increased electric driving capability, it represents the new generation of efficient daily mobility from Toyota.
Matchbox captures this evolution in a clean blue finish, emphasizing the Prius Prime’s futuristic silhouette and realistic road-going proportions. A perfect mainline addition for collectors focused on modern vehicles, EVs, and everyday realism.

Key Specs:

• Scale: 1:64
• Brand: Matchbox
• Model: 2023 Toyota Prius Prime
• Series: Mainline
• Color: Blue
• Powertrain: Plug-in Hybrid (PHEV)
• Features: Modern aerodynamic design, realistic factory styling